QIN, H. The influence of webcast interactivity on customer value co-creation: The Moderating Effect of Perceived Platform Risk. Journal of China-ASEAN Studies, Bangkok, Thailand, v. 3, n. 2, p. 1–10, 2023. Disponível em: https://so07.tci-thaijo.org/index.php/JCAS/article/view/3065. Acesso em: 8 apr. 2025.