WEI, L. The Interplay among Media Marketing Strategies, Consumer Behavior and Consumption Contexts: A Correlational Report . Journal of China-ASEAN Studies, Bangkok, Thailand, v. 6, n. 1, p. 41–55, 2025. Disponível em: https://so07.tci-thaijo.org/index.php/JCAS/article/view/9760. Acesso em: 29 aug. 2026.