Zhang K-S, Chen C-M. Research on the Influencing Factors of Rural Tourism Behavioral Intention: An Exploration Based on the Theory of Planned Behavior. JCAS [internet]. 2024 Jun. 30 [cited 2026 Feb. 21];4(2):53-72. available from: https://so07.tci-thaijo.org/index.php/JCAS/article/view/5212