Journal of Liberal Arts RMUTT https://so07.tci-thaijo.org/index.php/JLA <p><strong>Journal of Liberal Arts RMUTT:</strong> ISSN: 2586-8543 E-ISSN: 2730-2105</p> <p>Journal of Liberal Arts RMUTT is an academic journal published by the Faculty of Liberal Arts, Rajamangala University of Technology Thanyaburi, Thailand.</p> <p><strong>Publication Frequency:</strong> 2 issues per year (January-June, and July-December)</p> <p><strong>Article Processing Charge (APC)</strong> : 4,000 baht <em>(non-refundable) </em>(See <a href="https://so07.tci-thaijo.org/index.php/JLA/about/submissions"><em>Submissions</em></a>)</p> <p><strong>Aims and Scope:</strong> The Journal of Liberal Arts RMUTT adheres to a publishing policy that prioritizes the dissemination of scholarly works of exceptional quality within the domains of humanities, social sciences, linguistics, applied linguistics, tourism, hotel management, aviation service industry, physical education and recreation, and other relevant fileds. All faculty members, students, and researchers, both affiliated with and external to the university are cordially invited.</p> en-US liberalartsjournal@rmutt.ac.th (Asst. Prof. Dr. Pattama Pasitpakakul) liberalartsjournal@rmutt.ac.th (Wannaya Chaloeyprach) Sun, 30 Jun 2024 14:46:00 +0700 OJS 3.3.0.8 http://blogs.law.harvard.edu/tech/rss 60 Exploration of Issues in Online Learning for Undergraduates in Sichuan Province and Construction of an Evaluation Model https://so07.tci-thaijo.org/index.php/JLA/article/view/4412 <p> Online learning gradually becomes an important way for people to acquire knowledge. The current study aims to construct an effective online learning evaluation model to enhance online learning. In order to achieve the research aim, this study interviewed 21 respondents regarding online learning to analyze the current problems in the development of online learning among undergraduate students in Sichuan Province. Secondly, the Delphi method was used to establish a graphical model based on the feedback from 21 experts. Finally, referring to the CIPP evaluation principle, 5 experts evaluated the online learning evaluation model. Research results show that online learning suffers from low student engagement and motivation, limited teaching content and methods, inadequate personalized teaching know-how, insufficient online teaching capabilities, imperfect privacy and security, technical environment and conditions mismatched, and not available resource updates and sharing, etc. To solve the above-mentioned problems, the current study constructed an online evaluation model which comprised four core components, namely, students, teachers, technical support, and learning resources. For students, this model encourages students’ learning engagement, family support, and learning desire. At the same time, this model takes teaching method, instructional design, and teaching feedback into consideration. Moreover, this model provides support for technical support, platform availability, and technical security. Last but not least, this model generates learning resources with appropriate content, interactive tools, and managing shared resources</p> Rui Yang, Kanakorn Sawangcharoen, Pong Horadal, Sombat Teekasap Copyright (c) 2024 Journal of Liberal Arts RMUTT https://creativecommons.org/licenses/by-nc/4.0 https://so07.tci-thaijo.org/index.php/JLA/article/view/4412 Sun, 30 Jun 2024 00:00:00 +0700 Information Technology Competencies of Educational Institution Administrators Under The Jurisdiction of Prachinburi Primary Educational Service Area Office 1 https://so07.tci-thaijo.org/index.php/JLA/article/view/4376 <p>This research aims to: 1) explore the information technology competencies of school administrators according to teachers' perceptions within the jurisdiction of the Prachinburi Primary Education Area Office, Districts 1; and 2) compare teachers' opinions regarding the IT competencies of school administrators within the jurisdiction of the Prachinburi Primary Education Area Office, District 1, categorized by educational qualifications, academic ranks, work experience, and school size. The sample group comprised teachers teaching in schools during the academic year 2566, with the sample size determined from the completed table of Cohen and colleagues, totaling 301 individuals, of which 276 responded, representing 91.69 percent. The research utilized a questionnaire with a 5-point Likert scale. The instrument's index of congruence (IOC) was 1.00, and Cronbach's alpha coefficient was .989. Statistical analyses included percentages, means (), standard deviations (S.D.), t-tests, one-way ANOVA, and paired sample t-tests. Findings revealed that: 1) overall, mean scores were high, with rankings from highest to lowest in the areas of knowledge and technology usage, leadership and vision, learning management support, technology promotion and management, and ethics, laws, and security. 2) Teachers with different educational qualifications had significantly different overall and specific opinions at the .05 level, with those holding higher qualifications expressing higher opinions than those with bachelor's degrees. 3) Teachers with different academic ranks did not differ significantly in overall or specific opinions. 4) Teachers with different work experience levels significantly differed in overall and specific opinions at the .05 level, with those having more than 10 years of experience expressing higher opinions than those with less than 5 years. 5) Teachers teaching in schools of different sizes significantly differed in overall and specific opinions at the .05 level, with those teaching in large and medium-sized schools having higher mean scores than those teaching in small schools. The data from this study serve as guidelines for school administrators to enhance the quality, effectiveness, and management of education for future success and improvement.</p> Jeerapa Kaewkaraket, Amnuay Thongprong Copyright (c) 2024 Journal of Liberal Arts RMUTT https://creativecommons.org/licenses/by-nc/4.0 https://so07.tci-thaijo.org/index.php/JLA/article/view/4376 Sun, 30 Jun 2024 00:00:00 +0700 Instructional Leadership of School Administrators in Prachinburi Primary Educational Service Area Office 1 https://so07.tci-thaijo.org/index.php/JLA/article/view/4368 <p>The objectives of this research were: 1) to investigate the instructional leadership of school administrators according to the opinions of teachers affiliated under the Prachinburi Primary Education Area Office 1; 2) to compare the instructional leadership of school administrators according to the opinions of teachers affiliated under the Prachinburi Primary Education Area Office 1, categorized by educational qualification, academic status, work experience, and school size. The research samples consisted of 301 teachers in schools affiliated under the Prachinburi Primary Education Area Office 1, using a predefined table size from Cohen et al. for sample size calculation. The research instrument used was a questionnaire with a 5-point Likert scale presenting Cronbach's alpha reliability coefficient of 0.989. The statistical analysis methods consisted of percentage, frequency, mean standard deviation, t-test, one-way ANOVA, and pairwise comparisons of means using Scheffe's method. The research results showed that the overall mean score and each area were at a high level, with the mean score ranking from highest to lowest, including mission planning, student progress assessment and monitoring, academic atmosphere promotion, curriculum, and learning management, respectively. For the overall aspect and each area, there were no statistically significant differences in teachers’ qualifications and teachers’ academic status, except curriculum management and learning management, which showed a statistically significant level of .05. The teachers' teaching practices in schools of different sizes did not show the overall differences. Considering each area, it was found that in mission planning, there were statistically significant differences at the .05 level between small and medium-sized schools and between small and large schools, as well as in curriculum management and learning management between small and large schools and between medium-sized and large schools, with statistically significant differences at the .05 level.</p> Rungsalid Klinhom, Amnuay Thongprong Copyright (c) 2024 Journal of Liberal Arts RMUTT https://creativecommons.org/licenses/by-nc/4.0 https://so07.tci-thaijo.org/index.php/JLA/article/view/4368 Sun, 30 Jun 2024 00:00:00 +0700 The Impact of Service Quality and Corporate Image on Brand Awareness Among Tourism Businesses in Phuket Province https://so07.tci-thaijo.org/index.php/JLA/article/view/4255 <p> The research "The Impact of Service Quality and Corporate Image on Brand Awareness Among Tourism Businesses in Phuket Province." The aim of this research is to: 1) study the level of corporate image, service quality, and brand awareness of tourism businesses in Phuket Province; and 2) analyze the influence of corporate image, service quality, and brand awareness on the tourism business in Phuket Province. The study's sample population consisted of 400 people from the general public who used tourism companies in Phuket province. The data analysis method comprises percentages, means, standard deviations, Pearson's correlation, and multiple regression. The research's conclusions showed that the corporate image of the tourism businesses in Phuket province was high overall in identity, physical characteristics, and reputation. The service quality of tourism businesses in Phuket province was considered, with the first aspect having the highest degree of empathy and the fourth having a high degree of reliability, tangibles, responsiveness, and assurance. Brand awareness of tourism businesses in Phuket Province was high in every aspect, as follows: Compare the perceptions of experience quality, perceived value, and perceived emotional benefit, in that order. The testing of hypotheses found that the corporate image affects the brand awareness of tourism businesses in Phuket Province as follows: physical characteristics(X<sub>3</sub>), identity(X<sub>1</sub>), and reputation(X<sub>2</sub>). Standardized Regression Equation is = 0.471 (X<sub>3</sub>) + 0.245 (X<sub>1</sub>) + 0.231 (X<sub>2</sub>). The service quality effect on the brand awareness of tourism businesses in Phuket Province is as follows: tangibles of the service(X<sub>1</sub>), reliability(X<sub>2</sub>), empathy(X<sub>5</sub>), responsiveness(X<sub>3</sub>), and assurance(X<sub>4</sub>). Standardized Regression Equation is Z= 0.486(X<sub>1</sub>) + 0.442(X<sub>2</sub>) + 0.234(X<sub>5</sub>) + 0.124 (X<sub>3</sub>) – 0.174(X<sub>4</sub>)</p> Phanat Subyubon, Phumipat Chaya, Amarawadee Kumboon, Rachapong Khiewpan Copyright (c) 2024 Journal of Liberal Arts RMUTT https://creativecommons.org/licenses/by-nc/4.0 https://so07.tci-thaijo.org/index.php/JLA/article/view/4255 Sun, 30 Jun 2024 00:00:00 +0700 Acceptance of Innovative Briquette Systems for Producing High-efficiency Solid Fuels from Municipal Waste at Tha Wung Subdistrict Administrative https://so07.tci-thaijo.org/index.php/JLA/article/view/4463 <p>The objectives of this research were 1) to study the acceptance level of the innovative briquette system for producing high-efficiency solid fuels from municipal solid waste; and 2) to examine the factors affecting the acceptance of the innovative briquette system for producing high-efficiency solid fuels from municipal waste at Tha Wung Subdistrict Administrative Organization, Tha Wung District, Lopburi Province. The samples were 400 people in the community aged 18 years and over of Tha Wung Subdistrict Administrative Organization, Tha Wung District, Lopburi Province, with multi-stage random sampling. The statistics used for data analysis were percentage, mean, and standard deviation. Hypotheses were tested using Pearson's correlation coefficients and regression correlation values. The research results were found that factors for acceptance of innovative briquetting systems for producing high-efficiency solid fuels from municipal solid waste were at a high level. And when considering each aspect, it was found that it was at a high level in every aspect, respectively shown as follows: attitude towards use, followed by perception of ease of using the system, perceived usefulness of the system, and intention to use the system. Testing the hypothesis found that the perceived ease of using the system had an effect on the attitude to use the system (ß = 0.176). The perceived usefulness of the system had an effect on the attitude to use the system (ß = 0.716). Perceived usefulness of the system had an effect on intention to use the system (ß = 0.343). The attitude to use the system had an effect on intention to use the system (ß = 0.503). Intention to use the system had an effect on satisfaction with using the briquette system for producing high-efficiency solid fuel from municipal waste (ß = .343).</p> Wattana Tanongpheang, Montchatry Ketmuni, Teerapot Wessapan, Manusak Jantong, Apisit Muanmuang, Thiraphat Kaeowpratthana Copyright (c) 2024 Journal of Liberal Arts RMUTT https://creativecommons.org/licenses/by-nc/4.0 https://so07.tci-thaijo.org/index.php/JLA/article/view/4463 Sun, 30 Jun 2024 00:00:00 +0700 Empowering Students’ Autonomous Learning through Self-regulation, Metacognitive Strategies, and Collaborative Learning Environments https://so07.tci-thaijo.org/index.php/JLA/article/view/4065 <p>This article presents the enhancement of autonomous learning among learners using self-regulation strategies, metacognition, and a cooperative learning environment. These elements contribute to higher academic achievement. Promoting learners to enhance their knowledge of self-regulation and developing metacognitive skills in a cooperative learning environment is important for student learning in the 21st century. It helps learners spend time outside of universities to develop their knowledge and understanding. These skills are necessary for lifelong learning. This study shows that to promote students’ autonomy, teachers need to develop new teaching strategies and encourage students to have skills in planning, teamwork, self-reflection, and self-assessment, as well as time management with technology and effective communication. Recognizing the value of self- autonomous learning is essential for students. To transition from being passive recipients of information from lecturers to actively seeking knowledge and continuously learning independently, learners must embrace new learning strategies.</p> Nisara Paethrangsi, Sombat Teekasap, Rachapong Khiewpan, Wanlapa jandaboue Copyright (c) 2024 Journal of Liberal Arts RMUTT https://creativecommons.org/licenses/by-nc/4.0 https://so07.tci-thaijo.org/index.php/JLA/article/view/4065 Sun, 30 Jun 2024 00:00:00 +0700 Writing for Concentration, Intelligence, and Aesthetics in the Epidemic Situation of Coronavirus Disease 2019 https://so07.tci-thaijo.org/index.php/JLA/article/view/3770 <p> The purpose of this study was to present how to write creatively or create a literary text. There are methods for studying writing according to literary traditions, including: 1) creative writing style landscaping; 2) poetry writing; 3) prose or narrative writing; and 4) novel or long narrative writing. The results of the study revealed that the COVID-19 pandemic has posed significant threats to human life and well-being, impacting both art and science. Facing this invisible catastrophe, the importance of high-quality medical equipment and vaccines is undeniable for controlling and eradicating such pathogens. Humans require mindfulness and concentration skills to harness their intellectual potential and effectively navigate crises. There are also many ways to build these three potentials. However, one way to achieve a good process and lead to a destination with minimal waste of resources and time is by writing. To create a thinking system with concentration, intelligence, and aesthetics as the basis for all systems of the body and mind, writing is used as a tool for recovery and lifestyle adaptation to be suitable and safe from the COVID-19 virus in a sustainable way.</p> Chatphon Jinphattharapornkul Copyright (c) 2024 Journal of Liberal Arts RMUTT https://creativecommons.org/licenses/by-nc/4.0 https://so07.tci-thaijo.org/index.php/JLA/article/view/3770 Sun, 30 Jun 2024 00:00:00 +0700 Work Life Balance and Work Life Harmony for Hotel employees after lockdown in Circumstances of COVID-19 https://so07.tci-thaijo.org/index.php/JLA/article/view/4490 <p>The global pandemic of the novel coronavirus 2019 (COVID-19) has posed a severe crisis directly impacting the hospitality industry, particularly hotel businesses, whose core operations revolve around human resources. This has necessitated a new paradigm for hoteliers to adapt and survive, maintaining human resource sustainability within their organizations. This academic article aims to present the concept of work-life balance and work-life harmony in the post-COVID-19 era, along with suggestions for hotel business owners to plan human resource management strategies. It utilizes the idea of integrating work and personal life harmoniously, thus achieving a balanced lifestyle for hotel employees. The study identifies three dimensions of work-life balance for the new generation of hotel employees: 1) being happy in both personal and professional life; 2) choosing meaningful and valuable work; and 3) being present and fully engaged in the moment. Additionally, it emphasizes the importance for hotel business owners to prioritize behaviors and expectations that have changed among employees, aiming to support them in attaining a high-quality life and consequently enhancing work efficiency and organizational success.</p> Tabanporn Yipsumpoomipijit, Pichanan Chongruk Copyright (c) 2024 Journal of Liberal Arts RMUTT https://creativecommons.org/licenses/by-nc/4.0 https://so07.tci-thaijo.org/index.php/JLA/article/view/4490 Sun, 30 Jun 2024 00:00:00 +0700 Book Review: “Nang Yike Chai: The Era of (Non-)Governmental Popularity” https://so07.tci-thaijo.org/index.php/JLA/article/view/5191 <p>Yi-ke is a traditional performance art that evolved from "Lakhon Nok," which exclusively featured male actors. In the early days, women primarily performed in classical dance dramas. Yi-ke originated from Lakhon Nok because it resonated with the common folk through its humor, easy-to-understand stories, often drawn from Thai literature, and its affordability compared to other forms of entertainment.</p> <p>The fascination with all-male Yi-ke lies in the actors' ability to portray both male and female roles. This requires a great deal of skill to convincingly convey the emotions, mannerisms, and gestures typical of women. If the male actors happen to have a feminine disposition, their portrayal of female characters becomes even more realistic.</p> Chanan Mekmok Copyright (c) 2024 Journal of Liberal Arts RMUTT https://creativecommons.org/licenses/by-nc/4.0 https://so07.tci-thaijo.org/index.php/JLA/article/view/5191 Sun, 30 Jun 2024 00:00:00 +0700