GAO, H.; WISEDSIND, N. Experiential Marketing Strategies to Enhance the Competitive Edge of X Leisure Farm. Journal for Strategy and Enterprise Competitiveness, Bangkok, Thailand, v. 5, n. 14, p. 32–56, 2026. Disponível em: https://so07.tci-thaijo.org/index.php/STECOJournal/article/view/7348. Acesso em: 2 sep. 2026.