มูลวงค์ ธ. BUYING BEHAVIORS AND MARKETING MIX FACTORS INFLUENCING iPod BUYING DECISION OF CONSUMERS IN BANGKOK. Siam University Journal of Business Administration, Bangkok, Thailand, v. 14, n. 23, p. 28–39, 2022. Disponível em: https://so07.tci-thaijo.org/index.php/sujba/article/view/801. Acesso em: 16 jul. 2025.