Administrators’ Strategic Management of Dance University in Hainan, China

Abstract

     The objectives of this research were 1) to study the administrators’ strategic management of Dance University and 2) to compare the opinions of teachers on the administrators’ strategic management of Dance University, classified by gender, age, education level, and work experience. The sample random sampling consisted of 40 teachers. The research instrument was a 5-rating scale questionnaire with content validity (IOC=.67-1.00) and reliability (Cronbach’s alpha = .96). The data were statistically analyzed by using frequency, percentage, arithmetic mean, standard deviation, t-test, One –way ANOVA and LSD.

     The results of the research were as follows: 1) the administrators’ strategic management of Dance University was at a high level, in overall and particular aspects, ranking from the highest to the lowest mean: Establishing Organization Direction, followed by Strategy Implementation, Strategy Formulation, Environment Analysis, and Strategy Control, and 2) the opinions of teachers on the administrators’ strategic management of Dance University, classified by gender, were statistically significant differences at the .05 level, while the differential education level and work experience were not different. Moreover, the opinions, classified by age, were not different except for Establishing Organization Direction and Strategy Formulation, with a statistically significant level of .05.