THE PEOPLE'S DECISION TO CHOOSE OF POLITICAL PARTY IN KHLONG MADUEA TOWN MUNICIPALITY, KRATHUM BAEN DISTRICT, SAMUT SAKHON PROVINCE

Abstract

This research has the following objectives: 1) To study people's decisions regarding the selection of political parties in Khlong Maduea Municipality. Krathum Baen District Samut Sakhon Province 2) To compare the decision to choose political parties of people in Khlong Maduea Municipality. Krathum Baen District Samut Sakhon Province with gender, age, education level and monthly income are different, and 3) to suggest guidelines for deciding on political parties for the people in Khlong Maduea Municipality. Krathum Baen District Samut Sakhon Province It is quantitative research. By collecting questionnaires from a sample of 129 people, quantitative data were analyzed by frequency distribution, percentage, mean, and deviation values. and test hypotheses with t-test and F-test, ANOVA statistics.

The results of the research found that: 1) The decision to choose a political party of the people in Khlong Maduea Municipality Krathum Baen District Samut Sakhon Province, overall, all 3 aspects are at a high level. When considering each aspect

          Sorted by average from highest to lowest, including the applicant's qualifications. Policy aspects of political parties And the aspect with the least average value was the election campaigning methods of political parties and candidates. 2) The results of the hypothesis testing found that people with gender and education level There are opinions on the decision to choose a political party for the people in Khlong Maduea Municipality. Krathum Baen District Samut Sakhon Province is significantly different at the 0.05 level. and monthly income are different Have opinions on the decision to choose a political party? no different Not according to the set assumptions. 3) Suggestions regarding the decision to choose a political party for the people in Khlong Maduea Municipality. Krathum Baen District Samut Sakhon Province The first three rankings in order of frequency from highest to lowest are that political parties and candidates should have a variety of methods for campaigning, such as Facebook, Instagram, TikTok, etc. Political parties should have policies to encourage citizens to receive equal rights or state welfare. And candidates for election should be persons with good educational qualifications. Have work experience in order