SYMBOLIC REPRESENTATIONS OF DISTINCTIVE CHARACTERISTICS IN MULTI-COLORED ECONOMIC PARADIGMS

Abstract

This academic article aims to examine symbolic representations that characterize distinct features of economic systems through the conceptual lens of the “multi-colored economy.” This approach reflects the dynamic and complex nature of the modern economy, which is interconnected across various dimensions—economic, social, cultural, and environmental. A core issue addressed in this study is the inadequacy of traditional economic frameworks to fully explain phenomena such as the informal economy, cultural economy, and environmental economy. The concept of the multi-colored economy introduces a novel analytical perspective by using colors as symbolic representations of different economic dimensions. For example, green symbolizes sustainable economy, orange represents the creative industry, pink reflects the LGBTQ+ inclusive economy, brown signifies the informal and underground economy, while gray and black denote other less visible or unregulated sectors. Through a synthesis of relevant theories, previous research, and literature reviews, this study demonstrates that the symbolic use of colors can serve as an integrative analytical framework that aligns with the goals of sustainability, equity, and participatory development in Thai society—particularly within the post-COVID-19 global context. Nevertheless, the transition toward a multi-colored economy continues to face significant challenges, including structural limitations, lack of public awareness, and insufficient policy support mechanisms. Consequently, this article proposes the application of the multi-colored economy framework in policy design, with the aim of fostering a more inclusive and adaptive economic system capable of addressing the evolving challenges of the contemporary world.