An Integrative Approach to Arts and Experiential Learning in Tourist Attractions of Nakhon Sawan Province

Abstract

This study examines the integration of artistic elements and experiential learning at tourist attractions in Nakhon Sawan Province, a strategically significant area known as the "Gateway to the North" and a prominent hub for the fusion of Thai, Chinese, and Hindu cultures. The research aims to 1) study the state and multicultural aspects of art in Nakhon Sawan's tourist attractions and 2) propose an integrative approach to arts and experiential learning based on these attractions. This qualitative research was conducted at seven key sites: Wat Khiriwong, Sawan Park, Ganesha Park, Chao Pho Chao Mae Na Pha Shrine, Pasan, Street Art, and Koh Yuan. Data collection instruments included field observations, in-depth interviews with a total of 30 tourists, community members, and experts, and an analysis of relevant documents. The findings reveal that each attraction possesses artistic elements that significantly reflect a multicultural identity, such as the architecture and murals blending Thai-Indian art influences at Wat Khiriwong, the Chinese-style dragon sculptures and landscape architecture in Sawan Park, and contemporary art depicting community life through Street Art. Based on a synthesis of the data, this study proposes guidelines for designing context-specific experiential learning activities, such as art practice workshops (e.g., creating replica murals at Wat Khiriwong), cultural storytelling through the dragon sculptures at Sawan Park, and participatory exhibitions at Pasan. These guidelines emphasize community involvement to foster sustainability. This research, therefore, offers a practical model that can be adapted to enhance educational value and promote long-term cultural tourism.