The Products with Cultural Identity to the Creative Economy at Sa-Thale Subdistrict, Phayuha Khiri District, Nakhon Sawan Province

Abstract

     The objectives of this research were studied the cultural tradition of folk dance in Sra Thale Sub-district, Phayuha Khiri District, Nakhon Sawan Province; cultural products that represents the identity of the local Sa Thale Sub-district, Phayuha Khiri District, Nakhon Sawan Province. The researcher studied and collected data by interviewed, asked about the needs of the sample communities in Muang District, Nakhon Sawan Province, used participatory research and brought information to outreach and created products with cultural identity by local materials to the creative economy of Sa Thale Subdistrict, Phayuha Khiri District, Nakhon Sawan Province through design concepts and theories connect according to the objectives and key points of the research. Research tools were interview forms and the satisfaction assessment form of the experimenters.

     The results of the satisfaction assessment were at a high level, from which the study was able to confirm that public relations and creating products with cultural identity to the creative economy of Sa Thale Subdistrict, Phayuha Khiri District, Nakhon Sawan Province can create satisfaction and promote tourism in Nakhon Sawan Province.