Development Guidelines for Online Lesson Media Format for Service Industry Students
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Abstract
The advancement in technology has caused competition in education, resulting in the present world moving into a society of wisdom and learning or a knowledge-based society. The most important factor is the availability of quality human resources, which reflects the importance of an educational system that must be able to respond to this changing and a new paradigm, especially that higher education institutions have. The duty of creating people to be knowledgeable and able to compete with foreign countries, as announced by the Ministry of Education on Higher Education Standards for the Creation and Development of a Knowledge-Based Society and a Learning Society states that Higher education institutions must seek to create and manage knowledge accordingly. Guidelines and principles lead to a knowledge-based society and a learning society, and in terms of graduate quality, higher education graduates must be knowledgeable, proficient in their fields, and able to learn, create and apply knowledge. To develop oneself to be able to work and create jobs to develop society to be able to compete internationally. This paper aimed to study guidelines for developing an effective online lesson media format for students. The sample group in this study consisted of 2nd-year students, consisting of students in the hotel and tourism management field. Tourism Innovation Branch, English for Service Industry Aviation Business, and Hotel and Restaurant Management Project to establish the department of service Industry and Language Innovation Faculty of Arts and Sciences at Kasetsart University. (Kamphaeng Saen Campus), 500 people. Research tools consisted of questionnaires and documented data—quantitative data analysis from questionnaires using statistical software packages. The statistics used consisted of descriptive statistics such as frequency, percentage, mean and standard deviation. The results showed that analysis The results of an analysis of the demand for online lessons Character and color Overall, it was at the highest demand level, with an average of 4.99. When considering the sub-issues of the demand level, it was found that the high demand level was the suitability of font styles. With the highest mean, mean of 4.32, followed by the suitability of font color and background, mean of 4.25, suitability of font placement, mean of 4.23 linguistic accuracy, mean of 4.11 Appropriate font size, mean of 4.08, The prominence of the topic, average 4.06, respectively, for still images, overall, it was at the most demanding level, with an average of 4.00. The highest mean is 4.23, followed by color and fit of the picture means 4.11, suitability of picture in the frame, the mean 4.03, the balance of the picture, the mean 4.03, the balance of the number of shots, the mean 4.03, the picture consistency. With the content, average 4.06, respectively.
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