Educational Personnel Capability Enhancement Model to Support a Sustainable Community Based Tourism

Abstract

     This research article aims to develop the capability of personnel in educational institutions in learning management, create a manual for learning management, and propose a model for personnel capability development in educational institutions to promote sustainable community-based tourism. The research used mixed methodology (mixed methods). The samples consisted of high-altitude schools in Galyaniwattana District, Chiang Mai Province, and Mae Fah Luang District, Chiang Rai Province, selected through purposive sampling of 10 schools. The study tools were a questionnaire, a pretest-posttest, and focus group discussions, and data were analyzed through content analysis combined with descriptive statistics.

     The results revealed that there are four developmental approaches to developing a sustainable community-based tourism learning management model, namely, Model 1 for additional subjects, Model 2 for insertion in various subject areas, Model 3 for student development activities, and Model 4 for extra-curricular activities. It was found that all sectors involved in the area participated in thinking, planning, implementing, and reviewing together to achieve the integration of work of each sector involved.

     The researcher developed a manual and put it into practice following the learning promotion plan designed by the researcher. A learning management manual was created to promote sustainable community-based tourism based on local resources, focusing on being a small host suitable for the local context. Additionally, a model for developing personnel's capacity in educational institutions in learning management to promote sustainable community-based tourism was proposed through the Deming cycle management process, consisting of four steps: 1) plan, 2) do, 3) check, and 4) act.