Siam University Journal of Business Administration

Research Articles

• Financial Ratios' Relationship and Explanatory Ability on Stock Prices: Evidence from Industrial Products Companies Listed on the Stock Exchange of Thailand

  Kittichai Thavornthammarit, Kaisang Kunpat, Benchamat Panchai, Wittaya Arunsiripetch, Kittisak Sorapat

  1-12

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• Communication for Creating Experiences in Authentic Chef’s Table Businesses

  Chaiyasith Mairungroj, Kullatip Satararuji

  13-32

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• Talent Management and Its Influence on Organizational Performance: Evidence from Industrial Zones in Nakhon Ratchasima Province

  Noppadon Permsomboon

  33-48

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• Study and Development of an Accounting System for Community Enterprises: A Case Study of Bang Phli District, Samut Prakan Province

  Natha Thornjareankul

  49-63

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• The Influence of Marketing Mix Factors and Psychological Motivation on Consumers’ Decision to Choose Fitness Center Services in Mueang Chonburi District, Chonburi Province

  Navarat Panyatharuk, Nuthatai Ounok, Narumol Soonsawad

  64-83

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• Myanmar Migrant Workers as Faith-Based Tourists: A Study of Behaviors, Satisfaction, and Impacts in Phetchabun Province

  Parichart Yotpan, Cheeranun Chawalsantati, Myint Zu Khaing, Sapolachet Prachumchai

  84-102

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• Determinants of Income Growth Among Smallholder Cashew Farmers in Cambodia: The Mediating Role of Farm Performance

  Sovannarith Hean, Sunida Piriyapada

  103-120

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• The Determinants of Return on Equity (ROE): A Case Study of the Information & Communication Technology (ICT) Sector

  Mayuree Wongjarutkasem, Arisara Akarapisit, Virakarn Tevinpibanphant, Pattamet Praditsangthong, Pratya Pinmanee

  121-132

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• Comparative Performance of Temporal Fusion Transformer for Multi-horizon Price Forecasting and Silver Risk Assessment for Thai Importers

  Natee Suwanwetin

  133-147

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