Vol. 17 No. 28 (2016): March - July

Research Articles

• Differentiation Strategy of Cultural Tour Service in Luang Prabang: A Case Study of Tour Eurng Luang Company Limited

  ณัฐนุช วณิชย์กุล, ธัญธัช วิภัติภูมิประเทศ

  1-24

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• The Relations Between Competitive Strategies and Marketing Strategies and the Business Performance of Dormitory Business in Maha Sarakham Province

  อภิวัฒน์ มุ่งชู

  25-38

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• The Relations of the McKinsey’s 7s Management to the Performance of Drinking Water Business in Maha Sarakham

  อุมาพร คุณชื่น

  39-50

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• Silver Jewellery Buying Satisfaction of European Tourists in Bangkok

  กานต์จิรา ลิมศิริธง

  51-61

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• The Application of Sufficiency Economy Philosophy Concept for Management of the Village and Urban Community Fund in Samut Sakhon Province

  สุภาณี อินทน์จันทน์

  62-85

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